ADVANTAGES AND DISADVANTAGES OF AMAZON AFFILIATE MARKETING PROGRAM
There are things that you really need to know if you’re considering Amazon affiliate earnings. Here are pros and cons according to my article today.
You may have heard of this affiliate program before it’s known technically as the Amazon associates program. But essentially what it is, is the largest affiliate program there is and it’s by Amazon. I have made money with amazon affiliate for the last few years and I have learned a lot over this time whether Amazon affiliate is a good thing or if there are better alternative affiliates programs.
1. Amazon affiliate sign up is so easy to start
There’s only really one requirement for anyone to get started. It’s completely free to become an Amazon affiliate.That one requirement is that you have a functional Amazon affiliate website. You can either use WordPress amazon affiliate or you can use Wix for your amazon link account or Woocommerce amazon affiliates. Once you have a functional website and you’ve applied in the application, that’s all you really need to get started. Everything is completely free to do. Once you’re accepted you can literally start creating affiliate links for Amazon products and just get started.
2. Amazon associates account is so easy to use
You can literally go onto amazon associates login once you’re accepted as an affiliate and you can get your affiliate link for any product on amazon. You’re no longer limited to just having one universal affiliate link for the whole company. When they buy something you get Amazon commissions. The way this works is you can find any products on Amazon and get a specific amazon link to that product page. The cool thing is, when you’re accepted to be an affiliate you get these tools available to you right away in amazon affiliate stores. So you can go create an Amazon affiliate link. You don’t have to rely on anyone else to create the links for you. You don’t have to wait. You can make these custom links right away. Since you can link to any product on Amazon it basically makes the topic ideas for your niche affiliate marketing websites endless. You can link to any categories on Amazon, any products in any niches on Amazon once you’re accepted you can link to any product on Amazon.
3. Amazon affiliate program is easy to make money
Everyone says easy ways to make online money. But i’m saying this is because when anyone clicks on your affiliate links from Amazon, Anything that they add to their cart and purchase within 24 hours of clicking that link you will get Amazon commissions. This is not like other affiliate programs. And what’s so cool about this is you can link to certain products or whatever it is in your articles and people can click it.
For example, that was for a pair of shoes that you create on Amazon affiliate link and put on your article, they click on it, they go look at the shoes and they decide ‘Well, I’m not ready to buy right now; Maybe next week sometime’. Even if they don’t buy that pair of shoes if they come back within 24 hours and let’s say they buy a vacuum cleaner or anything on Amazon within 24 hours of clicking your link, you will still get an Amazon affiliate commission on whatever they put in their cart and purchased. This is why I always recommend affiliate beginners to start on Amazon affiliate programs. Because you may have accidental success with Amazon affiliate commissions. All you have to worry about doing is getting people to read your articles and click on your affiliate links to go over to Amazon. And then anything they purchase within 24 hours you still get a good Amazon affiliate income.
4. Amazon affiliate income is so evergreen and it is totally passive income
Essentially what evergreen is, you create the content or the links once and it lasts forever. You want to set yourself up this way. You have passive income long into the future and you’re not just looking a month or two months down the road. The reason that the Amazon affiliate program is so evergreen is because Amazon is not going anywhere in the near future. They’re not going to go away. They’re not going to close up shop. They are a massive company and the other part to the equation here is that when you’re linking to products on Amazon, they have name-brand products. You can choose from really big companies that also are not going anywhere. They’re not going to close up shop. They’re not going to stop selling on Amazon anytime in the future. Creating content around name-brand products things that are here to stay on Amazon and aren’t going anywhere in the near future. You can take advantage of your content being evergreen and making you money from Amazon affiliate commissions for years to come because it’s still relevant. Your links are still relevant and working and linking to those same products. This helps us avoid creating affiliate content for products that go away in a year or are no longer relevant. Because then you have to recreate the content and what you created originally is not going to make you money in the future. Buy having this be evergreen and totally passive income. You can pick the right products and our name brand and link to them on Amazon. It’ll still be relevant for many years.
5. Amazon is arguably the most optimized website for getting people to buy things online
There is no doubt at all that when you go on Amazon and you find a product that you are remotely interested in buying. They make the checkout process and reviews and everything. So easy for you and compelling for you to just make the purchase. This works to our advantage because like I mentioned even if they go on to Amazon from your affiliate link and they don’t buy the product that you referred them to Amazon, they may look at other products. Since Amazon is so compelling and so well optimized for you to make a purchase right then. There it benefits us a ton. Because people will convert into purchasing. Therefore you get your Amazon affiliate commissions far more than other websites that aren’t as optimized.
6. Amazon associates affiliate program is completely free
We’re able to join the Amazon affiliate program completely free and make commissions off of products that sell on Amazon. But don’t forget that Amazon has put so much money and resources into finding out what makes people buy and tailoring their systems and optimizing them to get people to make purchases. We can benefit from all of that by being a part of the Amazon affiliate network.
7. The customer service on Amazon is so good
When you make a purchase if you have any issues on Amazon their customer service is taken care of by experts. They are super quick to take care of anything that’s an issue with possible returns. If you have any questions, they’re always sending emails on where your order is tracking through the app they have everything figured out. So we get to take advantage of this as well and just know that if you’re referring someone to Amazon through your Amazon affiliate link program, they make a purchase. If they have any issues with that product at all we’re making the purchase. They’re in good hands because they have Amazon’s customer service taking care of them. This in itself is an Amazing Pro for all of affiliate marketing. Because as the affiliate marketer, when we refer people to products we don’t have to take care of the customer service. The company takes care of all the customer service processing the transaction fulfilling the orders. We just have to find the best product to refer people to. Certainly keep that in mind Amazon’s customer service is top-notch and it is always great. So, you know that your customers you’re referring to are in good hands.
List of four cons that you should be aware of if you’re considering joining the Amazon affiliate program.
1. The commission rate is low
They have an Amazon affiliate commissions chart that’s going to show you how much you will make in affiliate commissions on each category on products on Amazon. But just know that roughly on average you’ll make about 5% of the total sale. To put that in perspective if you refer someone to a product and they order $100 worth of that product, you will get five dollars as Amazon affiliate commissions. Now that’s on average some categories go up to 10% most categories are about 4%. But just know that the commission rate is generally pretty low compared to some other affiliate programs out there. But with that you have to look at the flipside to this: people are going into the Amazon environment where they are so compelled and easily convinced to actually make purchases. So these sales come pretty easy on the Amazon affiliate program. Essentially with the Amazon affiliate program just keep in mind that you’re going to make your money in volume a lot of people ordering affiliate products and it’s not going to be high commission high ticket sales where they make one purchase and you get a big Amazon commission payout. For some people this is a big drawback. But trust me from experience, especially if you are a beginner this is a good thing. Because like I said before they have the 24-hour window when they click your affiliate link over to Amazon. Anything that they add to their cart and purchase within 24 hours you will get the Amazon commission on and whether that’s in the 10% category or five percent four percent, whatever it is you will still get Amazon affiliate commissions on anything that they buy. That’s a really big con to the Amazon affiliate program that it’s generally a low affiliate commission rate.
2. Limited availability
Although the application to Amazon is very easy, all you need is a functioning website to publish your Amazon associates link. But some countries and regions are not supported Amazon affiliate link program. You may go to sign up Amazon associates program and find that your country region is not any supported list. This is typically going to come in when you’re putting in your banking information. Amazon has to be sure that they can pay to your bank and everything is proper. If you’re not in one of the countries or regions that are supported this can be a little bit discouraging but look into using Payoneer.com. You can use they’re completely free us payment service where you get us banking details that you can use on your application. You can put USA as your banking location.
3. The tracking link only lasts for 24 hours
So this is a positive and a negative. Why it’s a negative here. Now when someone clicks on your affiliate link and goes over to Amazon, it tracks that for basically 24 hours. Amazon affiliate gives you credit for anything they purchase within the next 24 hours of clicking your product link. That’s all great, especially because people are buying things on Amazon regularly, whether that’s your product that you’re recommending or a random product on Amazon they needed. You’ll still get credit but only for 24 hours. If they click your link every day then you’ll keep getting credit for 24 hours after they click your link. But the con to this is when we start comparing that to other affiliate programs some affiliate marketing programs out there give you 30 or 90 days of tracking validity. So if someone clicks your affiliate product link if they purchase a product or any product on the site within 90 days you will still get a commission on that. You have to look at both sides here. You have to know that on Amazon people buy things regularly that they can only give you 24 hours of credit. Because chances are even if they use your product link in three days or four days. They may come back and need to buy something on Amazon anyway. Amazon can’t give us credit for referring to them because Amazon knows that people are generally going to just come back and buy things regularly. Obviously there’s pros and cons to that one. But that is the con side of only having a 24 hour tracking window.
4. You have a 180 day review on your Amazon affiliate page
What that means is you sign up to be an Amazon affiliate. You have your functioning affiliate website and you get in through a proper country or region. You’re good to go on the Amazon affiliate link program. But that gives you 180 days to get three qualified affiliate sales. So three people clicking your product link and purchasing anything in the first 180 days and at least 10 pieces of content on your amazon affiliate website. These can be 10 Youtube videos, they can be 10 articles, just 10 unique pieces of content that you created as original content. So keep in mind once you sign up to be a part of the Amazon affiliate program you’re in. However in 180 days from when you’re accepted they’re going to review your affiliate account and look for those two things. They want to make sure that you’ve gotten three affiliate sales and you have at least ten pieces of content. Now a lot of people ask can I just buy three products through my own affiliate links and the answer to that is no. Amazon does not count our own purchases towards the affiliate program sales. Another question that I get often is what if you get your account shut down at 180 days. You only had two qualifying sales. So they closed your affiliate account. Well just know that you can just go reapply, get a new affiliate account, go through all of your pieces of content. You already created and switched out the links with the links from the new account. You can just log into your new Amazon associate account, find the same product and get the new link and just swap it out with your old Amazon links. That’ll give you another 180 days to meet the requirements of three sales and ten pieces of content.
So with all of that mentioned pros and cons, do I recommend you to become an Amazon affiliate?
Especially if you are a beginner in affiliate marketing as long as you focus on creating good content with your affiliate links in it. People will click on your links the more time that you give your articles to rank in Google the more people are going to be. Clicking on your links and then anything that they buy on Amazon for the next 24 hours, you will get Amazon affiliate commission for it. It’s so easy. It’s free. It’s stress free and it’s as passive as it gets. I can’t say no to this one of the best Affiliate programs. I do recommend using the Amazon affiliate program. As an amazon associate I earn from my amazon associates affiliate program. I know a lot of Amazon associates are going to get hung up on seeing low commission’s between four or five ten percent compared to other affiliate programs where you might have a big payout. But just know that in exchange for getting that low Amazon commission rate, you’re getting Amazon’s website that is optimized. It’s compelling and it converts people to purchasing products so much better than other websites on the internet. Lastly, remember how many people are truly using Amazon accounts in the USA and Europe and buying things on there? Regularly now I’ve known this number is big, but I looked it up before this. There are over 100 million people with amazon prime. Memberships that other companies with an affiliate program can say that they have that many returning customers. Whether these people are using your Amazon affiliate link to make purchases or not they’re going to be making purchases on Amazon no matter what. It’s to our advantage to create Amazon affiliate content and have them click our link first purchase whatever they’re going to be purchasing anywaysThen we get a commission.
I definitely appreciate the comments. Maybe you have different experiences with the Amazon affiliate marketing program. Good luck!